Each image can be challenging in its own way but some have a higher levels of difficulty. My image of Bella, the Boston Terrier had some unique challenges. The concept is of a dog that has a secret dream of being a ballerina.
The second challenge came in posing her. In order to photograph the jump and the capture the width of her tutu, we had to move the shoot outside. We removed a pair of sliding glass doors leading to a deck so I that could have a wide enough frame to capture her dancing on the improvised dancefloor we built. Thank goodness she was a good sport!
Next up - location and a male model. I knew I needed a big shop window that would allow in the right amount of natural light. I also needed a big burly male model and was lucky to find both in the same spot. Our friend, Chris Calabrese, owned an old-school barbershop that had the window that I needed for the shot. He also happened to be a big burly guy with the look I envisioned for the model. Bam! Two birds with one stone.
Once everything was shot, the final challenge came in creating the entire newspaper. I designed the paper from scratch and my wife wrote fun articles about our friends and family (which you can read if you have really good eyesight - the couponing engineer is our brother-in-law)!
The Boston Terrier? That was the easiest part of all!